Home News "WoW Train with Blizzard Heroes Debuts in China"

"WoW Train with Blizzard Heroes Debuts in China"

by Hazel May 22,2025

NetEase recently kicked off the Lunar New Year celebrations in China with a spectacular World of Warcraft-themed train. This unique promotional campaign brings the iconic World of Warcraft (WoW) universe to life, featuring the WoW logo on the exterior and a vibrant display of the game's characters and promotional materials inside the train. The launch event was nothing short of magical, with models dressed as beloved characters from the Blizzard universe making an appearance. They added to the excitement by presenting memorable gifts to the first passengers, capturing the moment in several stunning photos and videos.

WoW trainImage: netease.com

World of Warcraft trainImage: netease.com

In addition to this innovative promotional event, World of Warcraft's latest update, Patch 11.1, brings significant enhancements to the game's raiding experience. This patch introduces The Liberation of Lorenhall, a brand-new raid designed to be both entertaining and rewarding. Alongside the new raid, the update features a revamped rewards system and introduces the Gallagio Loyalty progression system. Players participating in The Liberation of Lorenhall raid can look forward to unique perks through the Gallagio Loyalty system, which includes powerful damage and healing buffs, access to in-game amenities like auctions and crafting tables, and the ability to consume food at a faster rate. Special rewards such as Free Augment Runes and skills like building portals or bypassing certain raid stages further enhance the gameplay experience, making Patch 11.1 a must-play for WoW enthusiasts.