It's been a while since we last discussed Ubisoft, hasn't it? Next Thursday marks the release of Assassin's Creed Shadows, a game that could very well shape the future of the entire corporation. The stakes are high, and all eyes are on Ubisoft to deliver a hit.
Today, Ubisoft's official channel released a new video dedicated to the game. You might think this is the launch trailer, but it's labeled as a TV commercial, which raises some questions. The video itself isn't the issue—it's smooth, cinematic, and visually impressive. The concern lies in Ubisoft's strategy of pushing the game through traditional media. While there's nothing inherently wrong with this approach, uploading a TV ad to their YouTube channel feels a bit off. It might be nitpicking, but this tactic doesn't exactly inspire confidence in the upcoming release.
Speculation aside, the video does an excellent job of showcasing the differences in gameplay and fighting styles between the two main protagonists. The depiction of Japan is stunning, but it's important to remember that you can't judge an entire game based on a one-minute cinematic. We'll have to wait until the release to see if Assassin's Creed Shadows lives up to the hype.
