Get ready, Genshin Impact fans! A thrilling collaboration with McDonald's is on the horizon. This exciting partnership is revealed through a series of playful and cryptic social media posts.
Genshin Impact x McDonald's: A Teyvat Treat
The collaboration was teased via a series of cryptic tweets on X (formerly Twitter). McDonald's initiated the interaction, prompting fans to participate in a "guess the next quest" challenge. Genshin Impact responded with a playful hint: Paimon sporting a McDonald's hat.
HoYoverse further fueled the anticipation with a post featuring Genshin Impact in-game items, the initials of which subtly spelled out "McDonald's." McDonald's social media accounts then adopted Genshin-themed branding, confirming a "new quest" launching September 17th.
This partnership isn't entirely unexpected. McDonald's hinted at a potential collaboration over a year ago, referencing Genshin Impact's version 4.0 update.
Genshin Impact's history of successful collaborations is extensive, ranging from video game crossovers (like Horizon: Zero Dawn) to real-world brands (such as Cadillac) and even other fast-food chains (KFC in China). This McDonald's collaboration, however, hints at a much broader global reach, potentially surpassing the geographical limitations of previous partnerships.
While details remain scarce, the prospect of a global Genshin Impact x McDonald's collaboration is incredibly exciting. The official reveal on September 17th will undoubtedly unveil the specifics of this highly anticipated partnership. Will we see Teyvat-themed menu items? Only time will tell!