The PUBG Mobile x American Tourister collaboration is officially underway! This exciting partnership offers both in-game and real-world items themed around Krafton's popular battle royale.
Want to showcase your PUBG Mobile pride while traveling? Now you can! The collaboration, running until January 7th, features limited-edition American Tourister luggage boasting PUBG Mobile branding. In-game, players can acquire a stylish American Tourister backpack and suitcase.
Beyond the Game:
The collaboration extends beyond in-game items. American Tourister will have a significant presence at the PUBG Mobile Global Championships finals, taking place this weekend at the ExCeL London Arena. This event will feature on-site activations and sponsorships.
PUBG Mobile's collaborations are known for their unique and diverse partnerships, ranging from automobiles to, now, luggage. While Fortnite often collaborates with major pop culture figures, PUBG Mobile consistently secures partnerships with prominent brands, highlighting the game's impressive mobile reach and appeal to major corporations. The success of this collaboration raises questions about the perceived market reach and influence of mobile gaming.
If you're attending the PUBG Mobile Global Championships, keep an eye out for the distinctive blue and yellow American Tourister luggage – a testament to PUBG Mobile's expanding brand presence.
